Barcelona and Real Madrid hold onto Tempobet
International sportsbook to continue sponsorship with Spanish favourites
Tempobet has renewed its agreement to advertise at both Real Madrid and Barcelona’s away league fixtures throughout this year’s season.
The six-figure deal will see the operator feature on the pitch-side LED boards on television broadcasts outside Spain, throughout Europe and Latin America.
The firms branding will be displayed in-game during 34 fixtures, excluding both El Clásico fixtures between the two and when the teams play against Seville.
The deal is possible due to perimeter billboard advertising which can be digitally modified by territory in order to connect global sport, brands, and local audiences.
It has been a busy week in the sports world for landmark partnerships. Just yesterday, Feedconstruct, a subsidiary of BetConstruct, announced that Professional Squash Association (PSA) will be supplying its sports video content on its Friendship platform.
Michael Corrado, Managing Director of Tempobet mentioned that the renewal would boost the international promotion of the brand, whose.com site which is available around the globe.
Corrado added: “La Liga is one of the most popular leagues in world football, with particular resonance in Europe and Spanish-speaking LatAm, and we’re thrilled to have renewed our agreement.”
Corrado concluded, “Being able to offer different regions of the world a bespoke advertising experience that underpins our aggressive consumer price positioning, is hugely exciting for us and is just one more step in the rapid global growth of the Tempobet brand.”
Established in 2007, Tempobet offers a comprehensive pre-match and live sports betting service, as well as casino, virtual games, binary options and lottery.
The brand is now a fixture among sports fans and is undergoing an extensive development in multiple regions, a position which has been secured by a number of prestigious sponsorship agreements.
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