Back of the net – Football Index scores Guillem Balague
Prominent football expert takes on extensive ambassador role
High-profile author, journalist and presenter Guillem Balague has joined Football Index as a brand ambassador for the football trading platform.
Balague will host trader events and create regular, exclusive blogs and videos for the revolutionary platform, which enables users the ability to buy, sell and build a portfolio of players.
Football Index’s collaboration with Balague will inevitably expand its reach among football fans. Balague boasts a massive social media following with more than one million Twitter followers.
Balague has worked for major newspapers in Spain and England, presented on Sky Sports and BBC, and co-wrote Brave New World: Inside Pochettino’s Spurs. Balague has also written award-winning books on Cristiano Ronaldo, Pep Guardiola and Lionel Messi.
The partnership results in another high-status partnership for the sports world. Recently, BETDAQ secured industry expert Harry Whittington as a brand ambassador.
Adam Cole founder and CEO of Football Index noted, “Guillem is one of the most respected pundits and journalists in the industry. He is an agenda-setter who will help us communicate with a broad base of engaged, passionate and knowledgeable football fans.”
Cole added, “We are delighted that he shares our vision and believes in our innovative approach that continues to disrupt the betting market. His signing is another major coup in our bid to drive acquisition and make Football Index a household name.”
Guillem Balague, Football Index ambassador commented, “Football Index gives fans the chance to buy into the beautiful game by utilising both their knowledge of and passion for the sport.”
Balague concluded, “It is a truly exciting and standout concept. I am looking forward to joining the team and being part of the Football Index community.”
Football Index is owned by BetIndex Limited, a privately owned Jersey based gambling operator founded in 2015. Both the UK Gambling Commission and Jersey Gambling Commission have granted operator licenses to the company which is challenging the conventional ‘event’ based outcomes in traditional gambling products.
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